Drew White Sweatshirt Outlet. Find The Best Sales

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The overall source of inspiration is roller skating culture. The brand LOGO is a mischievous smiley face, which changed the classic Worcester Smiley into a smiley face + the logo of his middle name Drew..Shop the latest Drew White Sweatshirt menswear collection online

At the beginning of 2018, Xiao Jia registered his Middle Name “Drew” as a trademark, and cooperated with many friends and long-term partners to create a brand-Drewhouse. Speaking of his own brand, the logo design is also very interesting. The classic Worcester Smiley In a flash, it was changed to a smiley face + the logo of his middle name, Drew.

Drew House, a new and popular streetwear brand managed by Justin Bieber, officially opened its first Pop-Up store in Shanghai today. Inspired by skate culture, the Pop-Up features vintage speakers, poster-covered walls in skate parks, and designs that symbolize skate terrain. Drew House brought 38 items in one breath, such as long and short-sleeved T-Shirts with classic smiley faces and bear patterns, hoodies, shorts and accessories, etc., as well as the limited design of “Magic City”. Drew House Shanghai Pop-Up opens September 5th and runs through September 8th, so Justin Bieber fans may wish to check it out.

Like Billie Eilishs Tmall store, Drew House has only 19 items on the WeChat store, many of which have been marked “sold out”. This also confirms the popularity of Drew Houses sales in China from the side.Drew White Sweatshirt Clearance Sale

According to the person in charge of the brand, SMILEY tea will be positioned at a mid-range price, mainly for young female consumers born in the 1990s and 1995s. After the opening of the first store in Chaoyang Joy City, preparations will be made for the second store in Beijing, which is expected to open at the end of the year and the beginning of the year.

Lai Yang, chief expert of the Research Base of Beijing International Business Center, pointed out that popular IP authorization is the normal state of current brand development, mainly including cooperation by years and popular IP, cooperation by the number of products, cooperation by product style, etc. IP cooperation can not only increase IP popularity, but also bring product popularity to the licensee. In the process of cooperating with IP, the supervision of the authorized party and the IP is very important. s damage”. Lai Yang said.

“Drew House” is a place where you can be yourself. Bye is in line with the mentality of todays young people: just be yourself and dress comfortably.

Recently, I saw a new store being renovated in Joy City, Chaoyang. Judging from the big yellow smiley logo on the fence, this is an independent new tea shop under the French clothing brand Smiley, called SMILEY tea. According to the fence information, this year marks the 50th anniversary of the Smiley brand, and the store is the first store of SMILEY tea in the world.

After this wave of warm-up, Drew House began to launch its own clothing line, mainly street style, solid color design. The word “drew” or the brands smiley logo is often used in designs, covering T-shirts, sweaters, shirts, trousers and other items.