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If there is a smiley face brand, although there are many such brands in the world, Drewhouse must be the most popular one among them. With Justin Bieber as an agent, it will be difficult to end if it is not popular. Todays editor is all about it. I would like to recommend this song brand to everyone, lets take a look together..2018, Council of Fashion Designers of America (CFDA), Mike Drew House Black T Shirt was nominated for the Swarovski Award for Emerging Talent at the CFDA Fashion Awards.

The reason for creating this brand at the beginning was because he liked hotel slippers so much, so he used this smiling face to customize a pair of hotel slippers. My pair of slippers has also become the first product of his brand.

At the end of the same year, this pair of smiling hotel slippers was launched. It was a Drop of the nature of playing tickets.

After Sequoia China became a shareholder, “Fashion Devil”, former editor-in-chief of “VOGUE” magazine China, and Sequoia China Investment Partner Zhang Yu also joined the SSENSE board of directors, continuing to explore digital and retail innovation, and grasp the future, led by millennials The trend of fashion consumption has accelerated the development of SSENSEs business in China and around the world.Check Out The New Arrival Drew House Black T Shirt

But in fact, this is the first wave of detonation on the Internet, just like the sky-high wool ball launched by Tiffany. In fact, Justin Bieber doesnt care how many pairs of this hotel slippers are sold. What he cares about is how many eyeballs and how many people it can get. Discuss, how many free press releases can there be, and what it means to promote the brand.

In the opinion of Yang Dayun, founder of the Fashion Transparency Innovation Center, no popular IP can maintain the long-term development of the brand. SMILEY tea needs to focus on the product itself, and constantly innovate on the basis of good products.

The official good words: It is the brand positioning that is seen by taking pictures of models casually, but is this really the case? Whether it is the brand positioning or the instant high popularity of drew house, the most powerful thing is the power of celebrities to bring goods. The traffic of celebrities this year is unmatched~ Except for Bieber himself and his wife Beaver, the single product with the highest rate of appearance on the street is used. At the draw house, there are many stars who are loyal fans of the draw house!

Creativity-oriented, sales-oriented, and seemingly contradictory directions have reached a settlement in SEENSE, which has also become the secret of SEENSEs ability to stand out in the fierce e-commerce competition.

Before drink house entered China, a pop-up store was opened in Shanghai, China in 2019. Even if the price is not inferior to the first-line fashion brands, the sales speed in China is very amazing. From the point of view of businessmen, the premium space of this brand is very large. In order to further test the waters in the Chinese market, draw house will be sold online on the WeChat applet in March 2020. In just a few minutes, except for accessories such as accessories , almost all of them are sold out.