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On July 19 this year, Xiao Jia officially opened Weibo and sent a message to Chinese fans Say Hi. In less than a day, it has soared to 52w fans, including Jiang Mengjie, Guan Xiaotong, Ren Shihao, Wei Daxun, Meng Zikun, Lai Guanlin, Dong Youlin, Jeffrey and other artists..Shop the Drew House Clothing Brand official site. Discover the latest mens and womens ready to wear, shoes, leather goods and accessories collections

In the past, Kanye used Yeezy to create a “homeless” style, and later Xiao Jia used himself to implement Scumbro hype. To put it simply, it is the new trend of the Internet composed of “Scummy” (sloppy) and “Bro” (brother).

What brand is Drewhouse. As a brand that has become popular all over the world with a smile, Drewhouse was founded at the very beginning because it was very capricious. Just because its owner, Justin Bieber, loves to wear hotel slippers! With a popular custom slippers, Drewhouse was born. From hotel slippers to short-sleeved, hooded sweaters and a series of items, all of them are very street culture-style, all of which reflect the desire of drinkhouse that everyone can find a more free self!

In June 2021, Sequoia China became the first investor in SSENSE. Co-founded in 2003 by three brothers Rami, Firas and Bassel Atallah, the company that sprouts from the basement of Montreal is expected to become one of the most valuable luxury e-commerce companies in the world.70% Off Drew House Clothing Brand Shop

Even if there is no “official announcement”, because the Drewhouse creative team consists of many Justin Bieber friends and long-term collaborators, there were rumors that this new brand is in charge of Bieber from the beginning. Earlier, Drewhouse also officially launched the brands first product: a pair of hotel slippers priced at only $4.99. If you pay attention to Justin Biebers daily outings, it is not difficult to find that he has a soft spot for hotel slippers. And this pair of Drewhouse slippers is also commonly used in white, made of soft coral fleece, and embellished with a playful yellow “drew” smiley pattern on the upper. Of course, with the appeal of Justin Bieber, this slippers will naturally not stay on the shelf for too long. Interested friends may wish to wait for the arrival of the second product!

Kanye Wests Yeezy and Beyonces Ivy Park are representatives of successful cooperation with big groups, and they all choose Adidas. On the one hand, the co-branded marketing model with popular street trends makes the brands designed by stars cross-border with their own popularity when they are born. On the other hand, Yeezy and Ivy Park have sports attributes in their own positioning and are closer to the public, while Adidas large sales channels in China can help them deploy in the market faster.

In terms of products, SMILEY tea does not sell cookie-cutter conventional tea, but focuses on raw leaf steam tea, that is, using Western-style coffee to make tea. The main products include latte, hand-brewed tea, milk tea and special tea with wine elements. Drinks, ice cream, etc.

The editor exclusively learned that SMILEY tea is a tea brand registered with the authorization of Smiley IP. The above store is expected to officially open on October 1, the first day of the National Day.

In other words, there is still a huge market space for the future development of SSENSE. In the future trend market, we expect them to bring more amazing products and culture to fashion lovers.