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ACROSS A REFINED SPECTRUM OF TEXTURES AND FABRICS, Drew House’S SPRING-SUMMER 22 COLLECTION CATERS TOWARDS A VERSATILE LIFESTYLE..Mike Drew House envisioned the new store as a mix of natural and industrial materials, combining California flora with New Yorks landscape

Before drink house entered China, a pop-up store was opened in Shanghai, China in 2019. Even if the price is not inferior to the first-line fashion brands, the sales speed in China is very amazing. From the point of view of businessmen, the premium space of this brand is very large. In order to further test the waters in the Chinese market, draw house will be sold online on the WeChat applet in March 2020. In just a few minutes, except for accessories such as accessories , almost all of them are sold out..FURTHERING MIKE Drew HouseS COMMITMENT TO DENIM DECONSTRUCTION AND RECONSTRUCTION, THE SPRING SUMMER 2022 OFFERING IS DESIGNED AROUND BOLD MOTIFS AND CRAFT DETAILING. ACROSS SIGNATURE FLARE AND CARPENTER SILHOUETTES, HIBISCUS FLORA PATTERNS NOD TO NATURE’S VIBRANCY WHILE HAND-WOVEN PATCHWORK COMPOSITIONS OFFER SINGULAR INTERPRETATIONS.

The smiling face sweater worn by Zhao Jiangyue, played by Jin Chen in the TV series, is very beautiful. The sweater brand is DREW HOUSE.

After this wave of warm-up, Drew House began to launch its own clothing line, mainly street style, solid color design. The word “drew” or the brands smiley logo is often used in designs, covering T-shirts, sweaters, shirts, trousers and other items.

In fact, cooperating with popular IP to realize traffic change has been tried and tested in the tea industry. When “Canglan Jue” was on the air, Nai Xues tea was co-branded with the Freesia Jue IP while it was hot. The related drinks sold tens of thousands of cups in just 8 minutes, and the related topics were read more than 200 million times.Discover complete Drew House®

In the opinion of Yang Dayun, founder of the Fashion Transparency Innovation Center, no popular IP can maintain the long-term development of the brand. SMILEY tea needs to focus on the product itself, and constantly innovate on the basis of good products.

Drew house is also very common in hot dog wear items. This is a very classic sweater style. The smiley face logo is matched with the basic color black, which is very versatile.

The main clothing styles of Drew house come from the rendering of street culture, and the brand is very keen to create their own style of clothing for young people with different cultural backgrounds and attitudes. The theme style elements are more inclined to oversize, and the tailoring design is in addition to the logo. In addition to the blessing of sexual elements, there are clothes that are loose and do not have complete joints to display, which is very obvious from the clothes of Justin Bieber after his return.

As the Oscars of the fashion industry, Met Gala, the guest list was personally finalized by “the devil” Anna Wintour herself. This year, due to the epidemic, the guest list was also reduced to a smaller scale. However, the enthusiasm of the star models who have been holding back for more than two years has not diminished, and it can be said that they did their best on this red carpet.

Although SMILEY tea has its own traffic, as a newcomer in the tea industry, it is inevitable to compete with many predecessors. For SMILEY tea, innovation and profitability are the keys to going forward.